Social Media Guidance
Set Up, Connect, and Engage with Confidence
Social media isn’t just about posting—it’s about creating connections and showcasing what makes your business special. For small and micro businesses, social media is a powerful tool to engage with customers, build relationships, and increase visibility. However, if you’re not familiar with it, the idea of setting up and managing social media accounts can feel overwhelming. That’s where I can help.
Getting Started with Social Media
I’ll help you set up and optimise your social media accounts on Facebook, Instagram, X (Formerly Twitter), BlueSky, and LinkedIn. If you already have accounts but they’re not set up correctly or could be improved, I can refine them to ensure they work effectively for your business. Everything will be seamlessly connected to your website, making it easy for customers to find and interact with you.
Why Social Media Matters for Your Business
Being listed online helps people feel confident about your business. Customers can leave reviews, read about what you offer, and see your latest updates. Responding to reviews is important because it shows you care about customer feedback. While I’ll set up your listing, responding to reviews is where you come in! Chatting with your customers and encouraging them to leave reviews can make a big difference in bringing in new business.
Increase brand awareness and visibility.
Engage directly with potential and existing customers.
Share updates, offers, and insights about your business.
Build trust and credibility through real conversations.
Drive traffic to your website and boost enquiries.
Keeping It Authentic
Why Your Voice Matters
Unlike many agencies that post generic content for businesses, I believe that the most effective social media engagement comes from you. As the business owner, you know your brand best. When you respond directly to customers and share authentic insights, your audience can connect with you on a personal level. AI can be a useful tool when used correctly, but many businesses rely on it too heavily, leading to posts that look the same as everyone else’s. I’ve seen agencies charge high fees for AI-generated content and generic images that fail to represent a business’s unique character. That’s why I focus on giving you the skills and guidance to create engaging content yourself while ensuring your posts remain unique and true to your brand.
How I Can Help
Although I don’t post content on your behalf, I provide guidance to help you make the most of your social media. I’ll show you how to create and manage engaging content while ensuring your strategy aligns with your business goals. Plus, I offer flexible, affordable pricing options to suit your needs.
What types of posts work best for your audience.
How to engage with customers to build meaningful connections.
The best times to post for maximum visibility.
Tips on using images and videos to make your posts stand out.
How to stay consistent without feeling overwhelmed.
Social Media Consultation – £75 per session
A simple, friendly session where I show you how to use social media to reach more customers, done via video call for convenience.
Let’s Get Your Social Media Working for You
Social media doesn’t have to be complicated. With the right guidance, you can use it to attract customers, showcase your business, and build a strong online presence. Whether you’re just getting started or need help improving your strategy, I’m here to make the process simple and stress-free.
If you’re ready to take the first step or simply need some guidance, use the contact form below to get in touch. Let’s make social media work for you!